Paul Smith + Pop Trading Company Video

Pop Trading Company and Paul Smith joined forces on a skate-and stripe inspired collection, celebrating colour, print and workwear-meets-tailoring silhouettes.

The new collaborative collection seamlessly blends codes from both brands. Defined by its easy, utility-inspired silhouettes,
playful palette and graphic prints, the collection is inspired by a selection of 1990s pieces discovered in the Paul Smith archive.

Sir Paul Smith says:
“The thing that really excites me about this collection is that Peter and Ric from Pop Trading Company were able to see the archive with fresh eyes.
They were inspired enough to create something that feels thoroughly contemporary but with roots in the past.
The way we’ve blended Paul Smith codes like colour, stripes and tailoring with Pop’s more relaxed silhouettes is seamless.”

Full collection will be available on our online store on April 20th, in our Amsterdam Shop, at select Paul Smith dealers globally and with Paul Smith online.

Video directed Patrick Louwerse.